Energy Optimised ICT usage in the Tourism Industry
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Date Uploaded:
8 September 2022
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The Information and Communication Technology (ICT) is considered as one of the key factors of competitiveness as far as tourism markets and strategic tourism management are considered. Its widespread adoption is due to the various advantages being provided where ICT can help to reduce operational and communication costs. Computer technologies are increasingly being used in the airlines and travel industry, hotel reservation and by tour operators. Further, studies have shown that around 50% of population in developed countries is using the information available from the Internet to choose holidays. By using the Internet, mobile technology and wireless computing facilities, tourists are provided with immediate access to relevant information on travel guides, destination locations and transport details. However, the increase in ICT usage in the tourism industry also relates to the equivalent increase in energy being consumed by this sector. Studies have estimated that ICT in general accounts for two per cent of worldwide carbon emissions which is the same level of CO2 emissions as the airline industry. Since the tourism sector mainly focuses on its core business activities, energy consumed from the usage of these electronic and computational devices often remain un-optimised, and this adversely affects the environment. To address this issue, this paper analyses the different contributing factors for ICT energy consumption within the tourism industry and then inter-relates the different factors to propose a conceptual model for ICT energy consumption for the industry.